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Chase

Chase Elliott Headlines Event at World of Coca-Cola

As the Ambetter Health 400 is set to rev up later this month at Atlanta Motor Speedway, Georgia native and NASCAR driver Chase Elliott headlined a race month kickoff event Wednesday at the World of Coca-Cola.

In addition to holding a Q&A session for fans, Elliott also had the chance to tour the World of Coca-Cola for the first time. His father, Bill Elliott, raced many years as a member of the Coca-Cola family of drivers and Chase recently joined the club as a Coca-Cola racer.

It’s a new year for Chase Elliott and the No. 9 NAPA Auto Parts team. With it, the group is looking for a rebound season in the NASCAR Cup Series after what can only be described as a difficult 2023 campaign. With a championship-winning driver and crew chief pairing leading the team, the work begins in earnest in Daytona Beach, Florida.

Last season, the group suffered adversity in March with Elliott being sidelined with a fractured tibia in his left leg he sustained in a snowboarding accident. Even with a speedy recovery that saw him return in mid-April at Martinsville Speedway, it was a challenging time for the team.

“It was not fun sitting out and kind of watching the show go on,” Elliott said. “I had never had any serious injury or serious broken bones before last year and certainly never had surgery before

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Despite missing seven races, Elliott made a push to reach the driver playoffs, but ultimately fell a little short. However, he did help the No. 9 team reach the owner’s playoffs, where he led the team to the Round of 8.

The 2024 season offers a full reset for the No. 9 team. Elliott and the group already have new goals in mind for the full season.

“I would like to have better pace,” Elliott said. “Winning would be great. Winning a championship would be great. We just want to have pace on a week-to-week basis and that is where my head has been for a long time. I just want to show up and have a shot every week. We are very capable of doing that but you got to be perfect. If you are not perfect, you have to be close to it and just keep yourself in contention. That’s really where I am at with it. I want to have pace, be fast and be in the hunt more often.”